Strategic Partnership with Aequs to Strengthen Presence in Indian and International Markets
SUGAR LAND, Texas, Feb. 18, 2025 /PRNewswire/ — Tramontina, a global leader in kitchenware and housewares, has announced a joint venture with Aequs Private Ltd. to expand its manufacturing capabilities in India. The new entity, Aequs Cookware Pvt. Ltd. (ACPL), will produce premium cookware and consumer goods for the Indian market and global distribution.
Photo Caption : (Left To Right) – Aravind Melligeri, Chairman & CEO Of Aequs, Rajeev Kaul, Managing Director, Aequs, Marcelo Borges, CEO, Tramontina, USA And Eduardo Scomazzon, Chairman Of The Board Of Directors, Tramontina, Brazil.
By combining Tramontina’s 113 years of expertise in cookware design and manufacturing with Aequs’ precision engineering and production capabilities, the partnership is set to enhance efficiency, innovation, and scalability in the region.
This partnership marks Tramontina’s first manufacturing facility outside the Americas, underscoring the company’s commitment to international growth. ACPL will operate within the Hubballi Durable Goods Cluster (HDC), a 400-acre industrial hub in Hubballi, India, designed specifically to support the consumer goods sector. The venture represents a strategic investment of up to $800 million rupees ($9.2 million USD).
“Expanding our manufacturing footprint into India is a significant milestone for Tramontina,” said Eduardo Scomazzon, Chairman of the Board of Directors, Tramontina. “This joint venture with Aequs strengthens our ability to serve both Indian consumers and the global market with high-quality products under highly competitive conditions.”
By combining Tramontina’s 113 years of expertise in cookware design and manufacturing with Aequs’ precision engineering and production capabilities, the partnership is set to enhance efficiency, innovation, and scalability in the region.
“This collaboration with Tramontina brings together our advanced manufacturing ecosystem and their global market leadership,” said Aravind Melligeri, Chairman & CEO of Aequs. “We are excited to leverage our combined strengths to deliver world-class products at scale.”
Tramontina, headquartered in Brazil, has a portfolio of over 22,000 kitchenware and household products sold in more than 120 countries. The company first entered the Indian market last year with an omnichannel retail strategy, launching several lines of knives, accessories, and kitchen utensils tailored to Indian consumers. The new manufacturing facility will further expand Tramontina’s reach, enabling localized production and a broader product offering.
About Tramontina
Founded in 1911 in Brazil, Tramontina is an international brand with 113 years of high-end housewares manufacturing experience. Tramontina products, delivering premium quality, innovation, and functionality, are available in over 120 countries. Tramontina is dedicated to being a leading manufacturer of cookware, cutlery, kitchen accessories, and housewares items. Environmental responsibility and sustainable development are pillars of Tramontina’s core values.
About Aequs
Aequs is a diversified manufacturing company providing vertically integrated, high-precision solutions for the aerospace and consumer industries. With operations across three continents, Aequs delivers manufacturing capabilities and supply chain efficiencies to its global customer base. The company operates three industrial clusters in North Karnataka, India.
PR Contact: Field Marketing & Media
713-869-1856, [email protected]
Tramontina: Tramontina.com
SOURCE Tramontina
