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Tower Company EuroTeleSites to Advance Digital Transformation with Sitetracker

Sitetracker Implements Software at EuroTeleSites to Drive Efficiencies and Analytics

Sitetracker, the world’s leading provider of deployment operations management software, has announced its collaboration with EuroTeleSites, the third largest listed company in Europe. This partnership aims to increase the efficiencies of wireless infrastructure deployments across multiple countries and enhance product and asset management through powerful analytics.

EuroTeleSites, with over 13,500 sites across Central and Eastern Europe (CEE), plays a crucial role in deploying and maintaining critical infrastructure for wireless service providers. In response to rising customer expectations, EuroTeleSites decided to transition from its legacy asset management software to a more modern platform with advanced analytics capabilities. Sitetracker was chosen as the solution to facilitate this digital transformation.

Lars Mosdorf, CFO of EuroTeleSites, emphasized the importance of synchronizing information across countries in real-time and leveraging data effectively. By introducing Sitetracker, EuroTeleSites aims to provide state-of-the-art support for its team and lay the groundwork for future technologies such as big data analytics and digital twins.

Sitetracker’s success in international markets, particularly in Europe, aligns with the region’s increasing investments in high-capacity fiber and wireless infrastructure for 5G services. The Sitetracker product suite offers tailored solutions for the telecom industry, enabling companies like EuroTeleSites to streamline their operations and respond promptly to customer needs.

Giuseppe Incitti, CEO of Sitetracker, highlighted the benefits of digital transformation in terms of cost and time savings. He emphasized the importance of re-imagining processes and utilizing data to drive improvements. Sitetracker’s tools empower telcos and TowerCos to make this shift seamlessly, allowing them to focus on delivering efficient services to customers.

The collaboration between Sitetracker and EuroTeleSites signifies a step towards a more connected and sustainable future. By leveraging Sitetracker’s deployment operations management software, EuroTeleSites is poised to enhance its operational efficiencies and strategic insights, ultimately benefitting its customers across the CEE region.