Beko’s Commitment to Water Conservation and Glacier Preservation
ISTANBUL, March 21, 2025 /PRNewswire/ — In anticipation of World Water Day on March 22, with a special focus on “Glacier Preservation,” Beko reiterates its dedication to addressing the critical need for global water conservation for future generations. Recognizing the significant impact of saving water and energy at home on both the environment and household finances, Beko, a company that values the essential role of water in home appliances, showcases its commitment to water-saving through innovation and sustainability practices.
Saving water has numerous benefits, and with technological advancements, modern appliances consume significantly less water than older models. For example, in Europe, washing machines in the late 1990s required over 65 litres of water per cycle, while by 2022, this had decreased to around 46 litres. Similarly, dishwashers once used 20 litres per cycle but now require less than 10 litres. These improvements not only reduce environmental impact but also help cut utility costs for consumers.
Hakan Bulgurlu, CEO of Beko, emphasizes the crucial connection between glaciers and the water in our homes. Every drop saved contributes to the global effort to combat water scarcity exacerbated by glacier retreat due to climate change. As glaciers continue to melt rapidly, the importance of water-saving decisions at home becomes increasingly significant. Beko’s innovations and commitments aim to ensure access to this vital resource for future generations.
Innovative Solutions for Household Water Conservation
Beko’s investment in water-efficient technology is yielding tangible results for consumers. The company’s water-saving appliances are designed to maintain high performance while reducing water and energy consumption significantly. Some of the innovative solutions include:
– The SaveWater dishwasher, which uses only 6.9 litres of water for a full load and saves 2.6 litres of water with every wash using the Eco program.
– The SaveWater tumble dryer, in conjunction with a compatible Beko washing machine, collects up to 5.2 litres of water during the drying cycle and feeds it directly into the washing machine for reuse.
– The AI-powered dishwasher automatically adjusts settings for efficient wash cycles, saving up to 50% on energy, water, and time.
– The AutoDose System in washing machines optimizes detergent use and reduces water consumption by 25% through precise load measurement and dosing.
Beko’s holistic approach extends beyond product innovation to its operational footprint, including sustainable manufacturing and climate action initiatives. The company targets a 25% reduction in manufacturing water withdrawal by 2040 and aims to achieve 100% green electricity in manufacturing by 2030.
Encouraging Individual Action
Beko encourages individuals to make a difference by choosing water-efficient appliances, adopting water-saving habits at home, and supporting organizations dedicated to glacier preservation and climate action. This World Water Day, Beko reaffirms its commitment to glacier preservation, responsible water management, and collaboration for a water-secure future for all.
About Beko
Beko is an international home appliance company with a global presence in over 55 countries. The company’s commitment to sustainability and innovation has earned it top rankings in corporate sustainability assessments. Beko’s vision is ‘Respecting the World, Respected Worldwide.’
For more information, visit www.bekocorporate.com
In conclusion, Beko’s dedication to water conservation and glacier preservation is evident in its innovative solutions and sustainability practices. By choosing water-efficient appliances and adopting water-saving habits, individuals can contribute to a more water-secure future for all. Join Beko in their mission to protect our water resources and combat climate change.
