Riding innovation in puppy protection, virtual stories and the next-gen puppy parenting cellular app

SYRACUSE, N.Y., Dec. 2, 2025 /PRNewswire/ — DocuPet, a well-known puppy registration, identity and misplaced puppy reunification platform, is happy to announce that Abbie Moore has joined the corporate as Important Product Officer (CPO). Moore will watch all facets of product technique, design and building for DocuPet’s core choices, together with the corporate’s flagship licensing products and services. She will even handover as product chief for DocuPet’s after cellular app platform, Wagoria. Her arrival marks a key milestone in DocuPet’s venture to assemble smarter, extra attached virtual puppy aid stories that support households conserve pets secure, satisfied, and at house.

Moore is a seasoned product and operational government with deep experience within the puppy aid and animal welfare era sectors. Maximum lately she served as Important Working Officer at Petco Love, the place she guided the virtual person ecosystem and direct-to-consumer products and services, designed to support the lives of pets and the folk who love them. Previous to becoming a member of Petco Love in 2022, Moore spent 18 years in senior management at Undertake-a-Puppy.com as Important Product Officer, COO, and in the end, CEO. She was once a key participant in shepherding the group’s acquisition via Mars Kinship. Moore helped manufacture peer-to-peer adoption gear, implemented Incline Startup and OKR methodologies, and drove innovation on the intersection of era and animal welfare. Moore’s background spans product technique, organizational design, cross-functional management and virtual expansion, bringing a singular mix of puppy business interest and product control self-discipline to her pristine function.

“We are delighted to welcome Abbie Moore to our leadership team,” stated Lend Goodwin, CEO of DocuPet. “Abbie’s proven track record of product innovation in the pet care space, her passion for animal welfare, and her ability to scale digital platforms, makes her the perfect leader to drive our next phase of product evolution. With her at the helm, we will enhance the experience for pet owners, accelerate adoption of our reunification services, and expand the impact of our technology on pet safety and welfare.”

In her pristine function, Moore will:

• Outline and explode the product roadmap for each the core DocuPet platform and Wagoria cellular app, accelerating time-to-market for pristine products and services.
• Manage the product design, UX, information insights, and engineering groups to manufacture intuitive, owner-centric gear that combine with DocuPet’s licensing, Nationwide Puppy Registry, and safe haven community functions.
• Lengthen DocuPet’s platform into numerous services for pets and homeowners, pace bettering folk options that manufacture at the corporate’s current HouseShield® carrier, which trade in 24/7 misplaced puppy help.
• Beef up strategic partnerships with animal welfare companies, municipal licensors, and the wider puppy ecosystem via making sure product alignment with their wishes and workflows.

Moore stated, “I’m truly honored to join DocuPet at this pivotal moment. The work of keeping pets safe and families connected has shaped my career, and I’ve seen how much technology can do when it’s built with compassion and purpose. DocuPet’s mission and national platform give us a chance to expand the impact in ways that matter deeply. Together, we’ll create products that not only reunite lost pets faster, but proactively support wellness, behavior challenges, and the connection between pets and the people who love them.”

DocuPet has constructed a powerful substructure with puppy identity and reunification, safe haven partnerships, licensing systems, and the Nationwide Puppy Registry, supporting greater than 4 million puppy profiles. With Moore’s appointment, the corporate is intensifying its focal point on next-generation product stories, together with cellular ecosystems, puppy tracker condition and placement tracking, seamless reunification flows, and AI-enhanced owner-pet engagement.

About DocuPet
DocuPet is the most important and fastest-growing puppy registration and reunification platform in North The usa, offering professional puppy licensing products and services to greater than 300 jurisdictions. DocuPet supplies isolated misplaced puppy products and services thru HouseShield®, and a singular product providing with an AI-powered puppy tracker, dressmaker puppy tags, and alternative puppy identity merchandise. DocuPet is remodeling how communities help animal welfare thru creative considering and pioneering era.

For more info, discuss with https://partnerships.docupet.com

SOURCE DocuPet